We are delighted that you are interested in our company. Data protection is of a particularly high priority for the management of the Menschels Vitalresort Felke-Kurhaus Menschel OHG. It is generally possible to use the Internet pages of Menschels Vitalresort Felke-Kurhaus Menschel OHG without providing any personal data. However, if a data subject wishes to make use of special services offered by our company via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the person concerned.
The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to the Menschels Vitalresort Felke-Kurhaus Menschel OHG. By means of this privacy policy, our company would like to inform the public about the nature, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed of the rights they are entitled to by means of this privacy policy.
As the controller, the Menschels Vitalresort Felke-Kurhaus Menschel OHG has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, Internet-based data transmissions can generally have security gaps, meaning that absolute protection cannot be guaranteed. For this reason, every data subject is free to transfer personal data to us by alternative means, for example by telephone.
1. Definitions
The data protection declaration of the Menschels Vitalresort Felke-Kurhaus Menschel OHG is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy should be easy to read and understand both for the public and for our customers and business partners. To ensure this, we would like to explain the terms used in advance.
In this privacy statement, we use the following terms, among others:
personal data
Personal data is any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more particular characteristics that are an expression of the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person.
Affected person
Data subject is any identified or identifiable natural person whose personal data is processed by the controller.
workmanship
Processing is any process carried out with or without the aid of automated processes or any such series of processes in connection with personal data, such as collecting, organizing, storing, adapting or modifying, reading, querying, using, disclosing through transmission, dissemination or any other form of provision, reconciliation or linking, restriction, deletion or destruction.
Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of restricting their future processing.
profiling
Profiling is any type of automated processing of personal data that consists of using this personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to the work performance, economic situation, health, personal preferences, interests, reliability, behavior, whereabouts or changes of location of that natural person.
pseudonymization
Pseudonymization is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that this additional information is stored separately and is subject to technical and organizational measures which ensure that the personal data is not assigned to an identified or identifiable natural person.
Responsible person or person responsible for processing
The person responsible or responsible for processing is the natural or legal person, authority, agency or other body which, alone or together with others, decides on the purposes and means of processing personal data. Where the purposes and means of such processing are determined by Union law or the law of the Member States, the controller or the specific criteria for its nomination may be provided for by Union law or the law of the Member States.
Contract processor
Contract processor is a natural or legal person, authority, agency or other body that processes personal data on behalf of the person responsible.
transceivers
The recipient is a natural or legal person, authority, institution or other body to which personal data is disclosed, regardless of whether it is a third party or not. However, public authorities that may receive personal data as part of a specific investigation mandate under Union or Member State law are not considered recipients.
third
A third party is a natural or legal person, authority, agency or body other than the data subject, the controller, the processor and the persons who, under the direct responsibility of the controller or processor, are authorized to process personal data.
consent
Consent is any expression of will given voluntarily by the data subject in an informed and unequivocal manner in the form of a statement or other unequivocal affirmative action by which the data subject indicates that he or she agrees to the processing of personal data concerning him or her.
2. Name and address of the person responsible for processing
Responsible person within the meaning of the General Data Protection Regulation, other data protection laws applicable in member states of the European Union and other provisions related to data protection law is:
Menschels Vitalresort
Felke-Kurhaus Menschel OHG
Naheweinstraße 65
55566 Meddersheim
germany
Telephone: +496751850
email: info@menschel.com
Site: www.menschel.com
3. Name and address of the data protection officer
The data protection officer of the person responsible for processing is:
Mike Guder
SHS IT UG (limited liability)
Numbachstrasse 30
57072 Siegen
germany
Telephone: +492713137048
email: datenschutz@systemhaus-siegen.de
Site: www.systemhaus-siegen.de
Any data subject can contact our data protection officer directly at any time with any questions or suggestions regarding data protection.
4. Cookies
We use cookies to make our website work properly. In order to obtain your valid consent to the use and storage of cookies in the browser that you use to access our website and to properly document this, we use a consent management platform: CookieFirst. This technology is provided by Digital Data Solutions BV, Plantage Middenlaan 42a, 1018 DH, Amsterdam, the Netherlands. website: https://cookiefirst.com referred to as CookieFirst.
When you access our website, a connection is established with the CookieFirst server to enable us to obtain valid consent from you to use certain cookies. CookieFirst then stores a cookie in your browser to be able to activate only the cookies you have consented to and to properly document this. The processed data is stored until the specified storage period expires or you request that the data be deleted. By way of derogation from this, certain legal retention periods may apply.
CookieFirst is used to obtain the legally required consent to use cookies. The legal basis for this is Article 6 paragraph 1 letter c of the General Data Protection Regulation (GDPR).
We have concluded a data processing agreement with CookieFirst. This is a contract required by data protection law, which ensures that the data of our website visitors is only processed in accordance with our instructions and in accordance with the GDPR.
Our website and CookieFirst automatically collect and store information in so-called server log files, which your browser automatically transmits to us. The following data is collected:
- Your consent status or the withdrawal of your consent
- Your anonymized IP address
- Information about your browser
- Information about your device
- The date and time of your visit to our website
- The URL of the web page where you saved or updated your consent settings
- The approximate location of the user who saved their consent preferences
- A universally unique identifier (UUID) of the website visitor who clicked on the banner cookie
5. Collection of general data and information
The website of the Menschels Vitalresort Felke-Kurhaus Menschel OHG collects a series of general data and information when a data subject or automated system calls up the website. This general data and information is stored in the server's log files. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (so-called referrer), (4) the sub-websites that are accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system and (8) other similar data and Information that serves to avert threats in the event of attacks on our information technology systems.
When using these general data and information, the Menschels Vitalresort Felke-Kurhaus Menschel OHG does not draw any conclusions about the data subject. Rather, this information is required to (1) correctly deliver the content of our website, (2) to optimize the content of our website and advertising for it, (3) to ensure the long-term functionality of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. Therefore, the Menschels Vitalresort Felke-Kurhaus Menschel OHG analyzes anonymously collected data and information statistically, with the aim of increasing data protection and data security in our enterprise, and to ensure an optimal level of protection for the personal data we process. The anonymous data in the server log files is stored separately from all personal data provided by a data subject.
6. Registration on our website
The data subject has the option of registering on the controller's website by providing personal data. Which personal data is transmitted to the person responsible for processing is determined by the respective input mask that is used for registration. The personal data entered by the data subject is collected and stored exclusively for internal use by the person responsible for processing and for its own purposes. The person responsible for processing may arrange for the transfer to one or more order processors, such as a parcel service provider, who also uses the personal data exclusively for internal use attributable to the controller.
By registering on the website of the person responsible for processing, the IP address assigned by the data subject's Internet service provider (ISP), the date and time of registration are also stored. This data is stored in view of the fact that this is the only way to prevent misuse of our services and, if necessary, enables this data to solve crimes committed. In this respect, the storage of this data is necessary to secure the person responsible for processing. In principle, this data will not be passed on to third parties unless there is a legal obligation to do so or the transfer is for law enforcement purposes.
The registration of the data subject, voluntarily providing personal data, enables the controller to offer the data subject content or services which, due to the nature of the matter, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have them completely deleted from the data set of the person responsible for processing.
The controller shall provide any data subject with information on request at any time as to which personal data is stored about the data subject. Furthermore, the person responsible for processing corrects or deletes personal data at the request or notice of the data subject, provided that there are no legal storage requirements to the contrary. All employees of the person responsible for processing are available to the data subject as contact persons in this context.
7. Subscription to our newsletter
On the website of the Menschels Vitalresort Felke-Kurhaus Menschel OHG, users are given the opportunity to subscribe to our enterprise's newsletter. The input mask used for this purpose shows which personal data is transmitted to the person responsible for processing when ordering the newsletter.
The Menschels Vitalresort Felke-Kurhaus Menschel OHG informs its customers and business partners regularly by means of a newsletter about enterprise offers. In principle, the data subject can only receive our company's newsletter if (1) the data subject has a valid e-mail address and (2) the data subject registers to receive the newsletter. For legal reasons, a confirmation email will be sent to the e-mail address entered by a data subject for the first time for sending the newsletter using a double opt-in procedure. This confirmation email is used to check whether the owner of the email address has authorized the receipt of the newsletter as the person concerned.
When signing up for the newsletter, we also store the IP address assigned by the Internet service provider (ISP) of the computer system used by the data subject at the time of registration, as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of a data subject's email address at a later date and therefore serves to provide legal protection for the person responsible for processing.
The personal data collected as part of a subscription to the newsletter is used exclusively to send our newsletter. In addition, subscribers to the newsletter could be informed by e-mail if this is necessary to operate the newsletter service or to register in this regard, as could be the case in the event of changes to the newsletter offer or if technical conditions change. There is no transfer of personal data collected as part of the newsletter service to third parties. The subscription to our newsletter can be cancelled by the person concerned at any time. The consent to the storage of personal data that the data subject has given us for sending the newsletter can be withdrawn at any time. For the purpose of withdrawing consent, there is a corresponding link in every newsletter. It is also possible to unsubscribe from the newsletter at any time directly on the website of the person responsible for processing or to inform the person responsible for processing this in another way.
The Menschels Vitalresort Felke-Kurhaus Menschel OHG newsletter contains so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in such emails, which are sent in HTML format to enable log file recording and log file analysis. As a result, a statistical evaluation of the success or failure of online marketing campaigns can be carried out. Based on the embedded tracking pixel, Menschels Vitalresort Felke-Kurhaus Menschel OHG can see whether and when an e-mail was opened by a data subject, and which links in the e-mail were called up by the data subject.
Such personal data collected via the tracking pixels contained in the newsletters is stored and evaluated by the person responsible for processing in order to optimize newsletter delivery and to adapt the content of future newsletters even better to the interests of the data subject. This personal data will not be shared with third parties. Data subjects are entitled at any time to withdraw the relevant separate declaration of consent submitted via the double opt-in procedure. After a revocation, this personal data will be deleted by the person responsible for processing. Menschels Vitalresort Felke-Kurhaus Menschel OHG automatically interprets a cancellation from receiving the newsletter as a withdrawal.
8. Newsletter tracking
The Menschels Vitalresort Felke-Kurhaus Menschel OHG newsletter contains so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in such emails, which are sent in HTML format to enable log file recording and log file analysis. As a result, a statistical evaluation of the success or failure of online marketing campaigns can be carried out. Based on the embedded tracking pixel, Menschels Vitalresort Felke-Kurhaus Menschel OHG can see whether and when an e-mail was opened by a data subject, and which links in the e-mail were called up by the data subject.
Such personal data collected via the tracking pixels contained in the newsletters is stored and evaluated by the person responsible for processing in order to optimize newsletter delivery and to adapt the content of future newsletters even better to the interests of the data subject. This personal data will not be shared with third parties. Data subjects are entitled at any time to withdraw the relevant separate declaration of consent submitted via the double opt-in procedure. After a revocation, this personal data will be deleted by the person responsible for processing. Menschels Vitalresort Felke-Kurhaus Menschel OHG automatically interprets a cancellation from receiving the newsletter as a withdrawal.
9. Contact option via the website
The website of the Menschels Vitalresort Felke-Kurhaus Menschel OHG contains information that enables a quick electronic contact to our enterprise, as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If a data subject contacts the controller by email or via a contact form, the personal data provided by the data subject is automatically stored. Such personal data provided voluntarily by a data subject to the controller will be stored for the purpose of processing or contacting the data subject. There is no transfer of this personal data to third parties.
10. Routine deletion and blocking of personal data
The controller processes and stores personal data of the data subject only for the period necessary to achieve the storage purpose or if this has been provided for by the European legislator of directives and regulations or another legislator in laws or regulations to which the controller is subject.
If the storage purpose ceases to apply or if a storage period prescribed by the European legislator of directives and regulations or another competent legislator expires, the personal data will be blocked or deleted routinely and in accordance with legal requirements.
11. Rights of the person concerned
Right to confirmation
Every data subject has the right granted by the European legislator of directives and regulations to request confirmation from the controller as to whether personal data concerning them is being processed. If a data subject wishes to exercise this right of confirmation, they can contact an employee of the controller at any time.
Right to information
Every person affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to receive free information from the controller about the personal data stored about him and a copy of this information. In addition, the European legislator has provided the data subject with information on the following information:
- the purposes of processing
- the categories of personal data that are processed
- the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations
- If possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
- the existence of a right to correct or delete personal data concerning you or to restrict processing by the person responsible or a right to object to this processing
- the existence of a right of appeal to a supervisory authority
- if the personal data is not collected from the data subject: All available information about the origin of the data
- the existence of automated decision-making, including profiling, in accordance with Article 22 (1) and (4) GDPR and — at least in these cases — meaningful information about the logic involved and the scope and intended effects of such processing for the data subject
In addition, the data subject has the right to information as to whether personal data has been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information about the appropriate guarantees in connection with the transfer.
If a data subject wishes to exercise this right to information, they can contact an employee of the controller at any time.
Right to rectification
Every person affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to request the immediate correction of incorrect personal data concerning him or her. In addition, the data subject has the right, taking into account the purposes of the processing, to request the completion of incomplete personal data — including by means of a supplementary statement.
If a data subject wishes to exercise this right of rectification, they can contact an employee of the controller at any time.
Right to delete (right to be forgotten)
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to request that the person responsible delete the personal data concerning him or her immediately, provided that one of the following reasons applies and insofar as processing is not necessary:
- The personal data was collected or otherwise processed for purposes for which they are no longer necessary.
- The data subject withdraws the consent on which the processing was based in accordance with Article 6 (1) (a) GDPR or Article 9 (2) (a) GDPR and there is no other legal basis for processing.
- The data subject objects to processing in accordance with Article 21 (1) of the GDPR and there are no overriding legitimate reasons for the processing, or the data subject objects to the processing in accordance with Article 21 (2) of the GDPR.
- The personal data was processed unlawfully.
- The deletion of personal data is necessary to fulfill a legal obligation under Union law or the law of the Member States to which the person responsible is subject.
- The personal data was collected in relation to information society services offered in accordance with Article 8 (1) GDPR.
If one of the aforementioned reasons applies, and a data subject wishes to request the erasure of personal data stored by the Menschels Vitalresort Felke-Kurhaus Menschel OHG, he or she may, at any time, contact any employee of the controller. An employee of Menschels Vitalresort Felke-Kurhaus Menschel OHG shall promptly ensure that the erasure request is complied with immediately.
If the personal data has been made public by Menschels Vitalresort Felke-Kurhaus Menschel OHG and our company, as responsible person, is obliged to delete the personal data in accordance with Article 17 (1) GDPR, Menschels Vitalresort Felke-Kurhaus Menschel OHG shall take appropriate measures, including technical measures, to inform other data controllers who process the published personal data to state that the data subject has requested from these other data controllers the deletion of all links to this personal data or copies or replications of this personal data, insofar as processing is not necessary. An employee of Menschels Vitalresort Felke-Kurhaus Menschel OHG will arrange the necessary measures in individual cases.
Right to restrict processing
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to demand that the person responsible restrict processing if one of the following conditions is met:
- The accuracy of the personal data is disputed by the data subject, for a period of time which enables the person responsible to verify the accuracy of the personal data.
- The processing is unlawful, the data subject refuses to delete the personal data and instead demands that the use of the personal data be restricted.
- The controller no longer needs the personal data for processing purposes, but the data subject needs them to assert, exercise or defend legal claims.
- The data subject has objected to processing in accordance with Article 21 (1) of the GDPR and it is not yet clear whether the legitimate reasons of the person responsible outweigh those of the data subject.
If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of the processing of personal data stored by the Menschels Vitalresort Felke-Kurhaus Menschel OHG, he or she may at any time contact any employee of the controller. The employee of Menschels Vitalresort Felke-Kurhaus Menschel OHG will arrange the restriction of the processing.
Right to data portability
Every person affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to receive personal data concerning him or her, which has been provided by the data subject to a controller, in a structured, common and machine-readable format. It also has the right to transfer this data to another person responsible without hindrance from the person responsible to whom the personal data has been provided, provided that the processing is based on consent in accordance with Article 6 (1) letter a GDPR or Article 9 (2) letter a GDPR or on a contract in accordance with Article 6 (1) (b) GDPR and the processing is carried out using automated procedures, provided that the processing is not necessary for the performance of a task that is in the public interest or in The exercise of public authority is carried out, which has been delegated to the person responsible.
Furthermore, when exercising their right to data portability in accordance with Article 20 (1) of the GDPR, the data subject has the right to have the personal data transmitted directly from one controller to another controller, insofar as this is technically feasible and provided that this does not affect the rights and freedoms of other persons.
In order to assert the right to data portability, the data subject may at any time contact any employee of the Menschels Vitalresort Felke-Kurhaus Menschel OHG.
Right to object
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to object at any time, for reasons arising from their particular situation, to the processing of personal data concerning them carried out on the basis of Article 6 (1) (e) or (f) GDPR. This also applies to profiling based on these provisions.
The Menschels Vitalresort Felke-Kurhaus Menschel OHG shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims.
If the Menschels Vitalresort Felke-Kurhaus Menschel OHG processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to processing of personal data concerning him or her for such marketing. This also applies to profiling, insofar as it is associated with such direct advertising. If the data subject objects to Menschels Vitalresort Felke-Kurhaus Menschel OHG to processing for direct marketing purposes, Menschels Vitalresort Felke-Kurhaus Menschel OHG will no longer process the personal data for these purposes.
In addition, the data subject has the right, on grounds relating to his or her particular situation, to object to processing of personal data concerning him or her by the Menschels Vitalresort Felke-Kurhaus Menschel OHG for scientific or historical research purposes, or for statistical purposes pursuant to Article 89 (1) of the GDPR, unless the processing is necessary for the performance of a task carried out for reasons of public interest.
In order to exercise the right to object, the data subject may directly contact any employee of the Menschels Vitalresort Felke-Kurhaus Menschel OHG. Notwithstanding Directive 2002/58/EC, the data subject is also free to exercise his right of objection in connection with the use of information society services by means of automated procedures using technical specifications.
Automated decisions on a case-by-case basis, including profiling
Any person affected by the processing of personal data has the right granted by the European legislator of directives and regulations not to be subject to a decision based exclusively on automated processing — including profiling — which has legal effect against him or similarly significantly affects him, provided that the decision (1) is not necessary for the conclusion or performance of a contract between the data subject and the controller, or (2) due to Union or Member State legislation to which the controller is subject is permitted and this legislation contains appropriate measures to protect the rights and freedoms and legitimate interests of the data subject or (3) is carried out with the express consent of the data subject.
If the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the controller, or (2) is made with the express consent of the data subject, Menschels Vitalresort Felke-Kurhaus Menschel OHG shall take appropriate measures to protect the rights and freedoms and legitimate interests of the data subject, including at least the right to obtain the intervention of a person from the controller, to state their own position and to Challenging the Decision belongs.
If the data subject wishes to assert rights with regard to automated decisions, he or she may contact an employee of the controller at any time.
Right to withdraw consent under data protection law
Every person affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to withdraw consent to the processing of personal data at any time.
If the data subject wishes to exercise their right to withdraw consent, they can contact an employee of the controller at any time.
12. Data protection in applications and in the application process
The person responsible for processing collects and processes the personal data of applicants for the purpose of processing the application process. Processing can also be carried out electronically. This is particularly the case if an applicant submits corresponding application documents electronically, for example by e-mail or via a web form on the website, to the person responsible for processing. If the person responsible for processing concludes an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with legal requirements. If the person responsible for processing does not conclude an employment contract with the applicant, the application documents will be automatically deleted three months after notification of the rejection decision, provided that deletion does not conflict with any other legitimate interests of the controller. Other legitimate interest in this sense is, for example, a burden of proof in proceedings under the General Equal Treatment Act (AGG).
13. Data protection regulations on the application and use of Facebook
The person responsible for processing has integrated Facebook components on this website. Facebook is a social network.
A social network is a social meeting place operated on the Internet, an online community that usually enables users to communicate with each other and interact in virtual space. A social network can serve as a platform for exchanging opinions and experiences or enables the Internet community to provide personal or company-related information. Facebook allows users of the social network, among other things, to create private profiles, upload photos and connect via friend requests.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the person responsible for processing personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Each time you access one of the individual pages of this website, which is operated by the person responsible for processing and on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the data subject's information technology system is automatically prompted by the respective Facebook component to download a presentation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE be retrieved. As part of this technical process, Facebook becomes aware of which specific subpage of our website is visited by the data subject.
If the data subject is logged in to Facebook at the same time, Facebook recognizes which specific sub-page of our website the data subject visits each time the data subject accesses our website and for the entire duration of the respective stay on our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the person concerned. If the data subject clicks on one of the Facebook buttons integrated on our website, such as the “Like” button, or if the data subject makes a comment, Facebook assigns this information to the data subject's personal Facebook user account and stores this personal data.
Facebook receives information via the Facebook component that the data subject has visited our website whenever the data subject is logged in to Facebook at the same time as accessing our website; this takes place regardless of whether the data subject clicks on the Facebook component or not. If the data subject does not want this information to be transmitted to Facebook in this way, they can prevent the transmission by logging out of their Facebook account before accessing our website.
The data policy published by Facebook, which is available at https://de-de.facebook.com/about/privacy/ is available, provides information about the collection, processing and use of personal data by Facebook. It also explains which settings Facebook offers to protect the privacy of the data subject. There are also various applications available that make it possible to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.
14. Data protection regulations about the application and use of Google AdSense
The person responsible for processing has integrated Google AdSense on this website. Google AdSense is an online service that enables advertising to be placed on third-party sites. Google AdSense is based on an algorithm that selects the advertisements displayed on third-party sites to match the content of the respective third-party site. Google AdSense allows interest-based targeting of Internet users, which is implemented by generating individual user profiles.
The operating company of the Google AdSense component is Alphabet Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of the Google AdSense component is to integrate advertisements on our website. Google AdSense places a cookie on the data subject's information technology system. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is able to analyze the use of our website. Each time you access one of the individual pages of this website, which is operated by the person responsible for processing and on which a Google AdSense component has been integrated, the Internet browser on the data subject's information technology system is automatically prompted by the respective Google AdSense component to transmit data to Alphabet Inc., for the purpose of online advertising and billing of commissions. As part of this technical process, Alphabet Inc. Knowledge of personal data, such as the IP address of the person concerned, which Alphabet Inc. uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission statements.
As already described above, the data subject can prevent cookies from being set by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Alphabet Inc. from setting a cookie on the data subject's information technology system. In addition, a cookie already set by Alphabet Inc. can be deleted at any time via the Internet browser or other software programs.
Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in Internet pages to enable log file recording and log file analysis, which allows statistical evaluation to be carried out. Based on the embedded tracking pixel, Alphabet Inc. can see whether and when a website was opened by a data subject and which links were clicked on by the data subject. Tracking pixels are used, among other things, to evaluate the flow of visitors to a website.
Google AdSense transfers personal data and information, which also includes the IP address and is necessary to collect and bill the advertisements displayed, to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Alphabet Inc. may share this personal data collected via the technical process with third parties.
Google AdSense is available at this link https://www.google.de/intl/de/adsense/start/ explained in more detail.
15. Data protection regulations on the application and use of Google Analytics (with anonymization function)
The person responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, collection and evaluation of data about the behavior of visitors to websites. Among other things, a web analysis service collects data about which website a data subject came to a website from (so-called referrer), which sub-pages of the website were accessed or how often and for how long a subpage was viewed. Web analysis is primarily used to optimize a website and to analyze the cost-benefit of Internet advertising.
The operating company of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
The person responsible for processing uses the addition “_gat” for web analysis via Google Analytics. _anonymizeIp”. By means of this addition, the IP address of the data subject's Internet connection is abbreviated and anonymized by Google if access to our websites is from a member state of the European Union or from another state party to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze visitor flows on our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us, which show the activities on our websites, and to provide other services related to the use of our website.
Google Analytics places a cookie on the data subject's information technology system. What cookies are has already been explained above. By setting the cookie, Google is able to analyze the use of our website. Each time you access one of the individual pages of this website, which is operated by the person responsible for processing and on which a Google Analytics component has been integrated, the Internet browser on the data subject's information technology system is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to understand the origin of visitors and clicks and subsequently to enable commission statements.
The cookie is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website by the data subject. Each time you visit our website, this personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may share this personal data collected via the technical process with third parties.
As already described above, the data subject can prevent cookies from being set by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the data subject's information technology system. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.
In addition, the data subject has the option of objecting to and preventing the collection of data generated by Google Analytics relating to the use of this website and to the processing of this data by Google. To do this, the data subject must use a browser add-on under the link https://tools.google.com/dlpage/gaoptout download and install. This browser add-on tells Google Analytics via JavaScript that no data and information about visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered an objection by Google. If the data subject's information technology system is deleted, formatted or reinstalled at a later date, the data subject must reinstall the browser add-on to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within their sphere of control, it is possible to reinstall or reactivate the browser add-on.
Further information and Google's applicable privacy policy can be found at https://www.google.de/intl/de/policies/privacy/ and under http://www.google.com/analytics/terms/de.html be retrieved. Google Analytics is available at this link https://www.google.com/intl/de_de/analytics/ explained in more detail.
16. Data protection regulations on the application and use of Instagram
The person responsible for processing has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and also to share such data on other social networks.
The operating company of Instagram services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.
Each time you access one of the individual pages of this website, which is operated by the person responsible for processing and on which an Instagram component (Insta button) has been integrated, the Internet browser on the data subject's information technology system is automatically prompted by the respective Instagram component to download a representation of the corresponding component from Instagram. As part of this technical process, Instagram becomes aware of which specific subpage of our website is visited by the data subject.
If the data subject is logged in to Instagram at the same time, Instagram recognizes which specific sub-page the data subject visits each time the data subject accesses our website and for the entire duration of the respective stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the person concerned. If the data subject clicks on one of the Instagram buttons integrated on our website, the data and information transferred with it is assigned to the data subject's personal Instagram user account and stored and processed by Instagram.
Instagram receives information via the Instagram component that the data subject has visited our website whenever the data subject is logged in to Instagram at the same time as accessing our website; this takes place regardless of whether the data subject clicks on the Instagram component or not. If the data subject does not want this information to be transmitted to Instagram in this way, they can prevent the transmission by logging out of their Instagram account before accessing our website.
Further information and Instagram's applicable privacy policy can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/ be retrieved.
17. Data protection regulations on the application and use of YouTube
The person responsible for processing has integrated YouTube components on this website. YouTube is an Internet video portal that allows video publishers to post video clips free of charge and other users to view, rate and comment on them free of charge. YouTube allows the publication of all types of videos, which is why complete film and television broadcasts, but also music videos, trailers or videos made by users themselves can be accessed via the Internet portal.
The operating company of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
Each time you access one of the individual pages of this website, which is operated by the person responsible for processing and on which a YouTube component (YouTube video) has been integrated, the Internet browser on the data subject's information technology system is automatically prompted by the respective YouTube component to download a presentation of the corresponding YouTube component from YouTube. More information about YouTube can be found at https://www.youtube.com/yt/about/de/ be retrieved. As part of this technical process, YouTube and Google become aware of which specific subpage of our website is visited by the data subject.
If the data subject is logged in to YouTube at the same time, YouTube recognizes which specific subpage of our website the data subject is visiting by calling up a subpage that contains a YouTube video. This information is collected by YouTube and Google and assigned to the respective YouTube account of the person concerned.
YouTube and Google receive information via the YouTube component that the data subject has visited our website whenever the data subject is logged in to YouTube at the same time as accessing our website; this takes place regardless of whether the data subject clicks on a YouTube video or not. If the data subject does not want this information to be transmitted to YouTube and Google in this way, they can prevent the transmission by logging out of their YouTube account before accessing our website.
The privacy policy published by YouTube, which is available at https://www.google.de/intl/de/policies/privacy/ are available, provide information about the collection, processing and use of personal data by YouTube and Google.
18. Legal basis of processing
Art. 6 I lit. a GDPR serves as the legal basis for our company for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary to fulfill a contract to which the data subject is a party, as is the case, for example, in processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to such processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation which requires the processing of personal data, such as to fulfill tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data could be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and his name, age, health insurance data or other vital information would then have to be passed on to a doctor, hospital or other third party. Processing would then be based on Art. 6 I lit. d GDPR. Ultimately, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations that are not covered by any of the above legal bases are based on this legal basis if processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and fundamental freedoms of the data subject do not prevail. We are permitted to carry out such processing operations in particular because they have been specifically mentioned by the European legislator. In this respect, he took the view that a legitimate interest could be assumed if the data subject is a customer of the person responsible (recital 47 sentence 2 GDPR).
19. Legitimate interests in processing pursued by the person responsible or a third party
If the processing of personal data is based on Article 6 I lit. f GDPR, our legitimate interest is to conduct our business for the benefit of all our employees and shareholders.
20. Duration for which personal data is stored
The criterion for the duration of storage of personal data is the respective legal retention period. At the end of the period, the corresponding data will be routinely deleted, provided that it is no longer required to fulfill or initiate a contract.
21. Statutory or contractual provisions for the provision of personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of failure to provide
We would like to inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information about the contractual partner). In order to conclude a contract, it may be necessary for a data subject to provide us with personal data, which must then be processed by us. For example, the data subject is obliged to provide us with personal data when our company concludes a contract with him or her. Failure to provide personal data would mean that the contract with the person concerned could not be concluded. Before personal data is provided by the person concerned, the person concerned must contact one of our employees. Our employee will inform the person concerned on a case-by-case basis whether the provision of personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what consequences the failure to provide the personal data would have.
22. Existence of automated decision-making
As a responsible company, we refrain from automatic decision-making or profiling.
23. Facebook Pixel
Our website uses visitor action pixels from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) to measure conversion. In this way, the behavior of site visitors can be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. As a result, the effectiveness of Facebook ads can be evaluated for statistical and market research purposes and future advertising measures can be optimized. The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage policy. This allows Facebook to place advertisements on Facebook pages and outside of Facebook. As the site operator, we cannot influence this use of data. In Facebook's privacy policy, you can find further information on how to protect your privacy: www.facebook.com/about/privacy/. You can also use the “Custom Audiences” remarketing feature in the Ads Settings section under www.facebook.com/ads/preferences/ deactivate. To do this, you must be logged in to Facebook. If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: www.youronlinechoices.com/en/preference-management/.
